Wednesday, July 13, 2011

Women shoes capital - Guangdong Huidong

"China Shoes Capital" Huidong Sneakers Shop County, Huizhou City, Guangdong Province, suffered from the international financial crisis, the full impact, in the "winter" under the shoe business, new sneakers the business experienced a serious recession, capital strand breaks, tax policy changes a series of problems, the pressure also comes from the rising prices of raw materials, utilities costs, factory rent and so on.

Constantly hear about the shoe factory owner selling at a loss, go out of business shutdown, the boss Paolu news, as well as the shoe boss diverted from the kinds of potatoes, raised from the Null...... Huidong County Zhen-gang set up Ridge Park, a large shoe industry, is to catch up with the financial turmoil, not a single business, the door on the "aborted" the. Large and small street lined with row upon row of shoes along the facade and the small workshop, less popular past boiling, and even the workers to do business around the shops, catering shops, there are many other tertiary industries have become the fourth industry Depression verge of collapse.

Many factories and the nearby residential district of the rental, but also because companies go out of business, a large number of foreign workers to return home, many houses empty out.

Relying on a large number of shoe and shoe feet, Ueda as the main means of livelihood after the farmers, and now can only be re-find a way out.

Big Zhen-related economic and trade bureau told reporters that since last year, more than 700 large and small shoe factory in town has been shut more than 100, and the remaining 600 in, half off and cut-off at the edge of.

In the most developed Kuala Huidong shoe town, there are nearly 200 shoe out of business, nearly 100 shoe factory owner to escape.

The financial turmoil caused by a domino effect, so that the original dynamic of women's shoes have fled to the "winter."

Huidong Jia Fa Shoes is a OEM-based small and medium private enterprises, mainly produce men's shoes. The plant products from design to finished product stage of the production and processing their own in-house, and have both manual workshop and production line, in large Zhen be regarded as large-scale footwear enterprises.

"The five-story plant, now only opened two production lines, have been very pleased with the situation. 20,000 yuan a month rent is necessary, together with other expenses, of about 100 thousand yuan per month. And now shoes material must be cash to buy, if the collection is too slow, and even received a single, there is no way to operate, it is embarrassing. a few months before had been at a loss, and now is basically a fiscal balance, preservation management, "the boss Li Yongjin told reporters.

However, faced with this dilemma, Li Yongjin, and have not lost this year, he intends to apply for bank loans for expansion capital increase to strive through the crisis. Li Yongjin told reporters that the government gave them great support and confidence, encouraging them to expand the scale, innovative brands. Huidong County in November last year, carried out in Guangzhou, the "shoe Cultural Festival", but also for the local shoe enterprises and foreign customers with a platform to meet. Now we are actively reaching out to foreign customers, to create their own life.

It is understood that a biennial event of shoes Cultural Festival is to support the local shoe Huidong county government an important measure. Last year, the county government invested 3.38 million to support subsidies for shoe exhibition, to encourage enterprises to go global. During the more than 100 exhibitors to win the 471 contracted projects, the contract ordering all kinds of nearly 17 million pairs of shoes, the total amount of more than 340 million yuan.

Early last year, Huidong county government has also issued a special focus on support 100 implementation of the views of shoe-making enterprise development. For five consecutive years by the Government allocated 5 million yuan each year to support 100 shoe key technical innovation and brand creation, focusing on enterprise development to help solve the practical difficulties and problems.

In addition, the local government has invested 5 million one-time as a security company's risk fund in order to support the shoe to expand channels of financing guarantee. And encourages SME credit guarantee institutions to support SMEs financing, to help companies avoid the capital-strand breaks. Footwear industry is the legislation Huidong County industries, Huidong occupy half of the economy. 2 5 million, fully demonstrated the development of the local government's attitude to the footwear industry. Government has been of good policies and measures to assist the warm sun in winter is like to give in a financial crisis, "winter" in the shoe enterprises have brought hope.

Recently, Huidong County, has introduced a lower fertility rate of premium, reduce the basic old-age insurance for urban workers, the proportion of units of payment, half of the population receive the use of mobile deployment costs, people with disabilities employment security payments, embankment protection costs, provide tax concessions and pay tax-filing deadline extension, allowed them to postpone social insurance, reduction of real estate, urban land use, taxation and other relevant policies and measures to effectively reduce the burden on enterprises, helping businesses weather the storm. It is understood that, in order to improve the industrial chain of shoe Huidong, government departments in the county town planning and construction of the 4000 acres near the "China's women's shoes production base" demonstration zone, will give full play to the park's cluster effect, structural adjustment, improve Huidong Shoes the status and reputation at home and abroad.

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